Courses
Deree - Academics - Course Descriptions
CN 3409
Advertising Copywriting And Evaluation - Level 5
Critically reading advertisements in context. Creatively writing advertising copy for the traditional and new media. Understanding the importance of creative copy in advertising. Approaching the managerial aspects of creative advertising. The elements of creativity from an advertising copywriter’s point of view.
UK Credits:
15
US Credits : 3/0/3